Posts Tagged ‘iPhone’

Technology Portability vs. Performance

May 2009

01

Smallest PC in the worldI’m still not sold on iPhones and Eee PCs. That sounds like a bizarre thing to say, considering the early financial and social success of the two products, so let me clarify. I’d love an Eee PC, and I use a smartphone every day. What I’m skeptical about is the belief that the future will rely on portability and ease over performance.

 

Since at least the early 1900’s, audio production has focused on producing the high fidelity sound quality faithful to artists’ original performances. Improved technology brought us from AM radio to FM, from phonographs to records and through to compact discs. The introduction of online downloadable music and the iPod is one of the few changes in technology that actually decreased sound quality in favor of portability, but is taking a very similar path to the tape cassette.* Over the past few years, torrent sites have encoded music files at 256 kb/s or higher, and even Apple instituted iTunes Plus on all new songs, increasing sound quality.
*The cassette tape also reduced quality from the 8-track tape, but later increased its quality dramatically to make it nearly, if not as good.

 

Cloud computing, mobile technologies and netbooks have been not only popular, but heavily hyped over the past few years. They face a similar quandary, though: does the internet’s increase in portability and usability outweigh its decrease in performance when compared to an operating system? I’m not sure it does at this point. At All Things Digital in 2007, Steve Jobs and Bill Gates were asked about cloud computing and future technology, but both pointed out that netbook and internet (cloud) capabilities are still nowhere near the operating system in terms of performance. Steve Jobs gave a concrete example:

 

“When we were doing the iPhone, we thought: wouldn’t it be great to have maps on the iPhone? So we called up Google… We ended [creating] a client app [that]… when we showed it to [Google], they’re just blown away by how good it is, and you can’t do that stuff in a browser. People are figuring out how to do more in a browser… but it’s happening fairly slowly, and there’s still a lot that you can do with a rich client environment. At the same time, the hardware is progressing to which you can run a rich client on [lower cost or lower power] devices. The marriage of great client apps with great cloud services… can be more powerful than just having a browser on the client.”

 

And Bill Gates noted that:

 

“The 5 inch screen does not compete with the 20 inch screen, [which] does not compete with the big living room screen… [It is important that] locally you have the responsiveness of immediate interaction without the latency or bandwidth limitations that you get if you try to do it [online].”

 

Granted, Bill Gates and Steve Jobs have their own biases, but it doesn’t mean they’re wrong. Will netbooks and smartphones eventually reach the point that their hardware is powerful enough to do what a personal computer does today? Absolutely. However, I don’t think that a smartphone will ever replace a personal computer and I believe it will still take years for netbooks to truly replace the functionality and performance of a full computing system. Take Google Docs, for example. The things that can be done with Google Spreadsheets are much more limited than what can be done with Microsoft Excel.* The differences in form factors and screen sizes only exacerbate the issue, too. I can’t even imagine trying to operate a spreadsheet on a touch screen iPhone.
*I’m a power user of Excel and have dabbled with Google Spreadsheets, and I don’t believe that the functionality is even close to there yet.

 

So every time I see a new Eee PC, or the next smartphone that will change my world, I can’t stop but think that we’re still not there yet. Touch screens (even with virtual keyboards) just don’t offer the computing or performance capabilities that I need every day, and there is absolutely zero chance that I would ever do 100% of my work from a mobile phone. Netbooks have the most attractive form factor, but most times I still prefer a larger monitor* to the ones featured on netbooks. Unfortunately at this point, my only option is to carry an iPhone-type device (smartphone + music player), netbook (small form factor PC for word processing, simple web browsing), desktop/laptop computer (heavier computing technology & gaming). As I said, I’m not sold. Yet.
*Or two monitors when I’m crunching numbers in Excel.

 

Re: iPhone gaming- Nintendo and Sony still have a lot to worry about

Apr 2009

19

iPhone - Handheld Games Invader

Since the launch of the Nintendo DS and the Sony PSP, the two devices have sold 100 million and 50 million units respectively. Though a large portion of gamers still remain in that 13-24 sweet spot, as gaming becomes more mainstream, the technologies appeal to more and more people. (In 2008 we saw casual games explode, and some great TV ads featuring the playable games on the iPod Touch.) Over the past few months, however, we’ve seen Apple begin to take a foothold in handheld gaming.

 

At this point, Apple is the ultimate Jack of All Trades, providing a decent, slightly above-average experience for all of its features. Now imagine if the were iPhone a specialist in each, with market-leading capabilities in all of its technologies. The DS’ market share has to do with its ability to deliver a superior handheld device. The Blackberry’s is because it’s the best smart phone. Apple has started slow, but is gaining momentum in every field. The iPod Touch already has many of the tools to become a superior device (easily-accessible app store, unique gimmick: accelerometer), but just needs to capitalize on some of its flaws. That’s why I’m extremely worried if I’m Nintendo or Sony.

 

The great thing about the iPod Touch is that its games are not even limited to children. I’ve seen people of all ages playing Tap Tap Revenge on the bus. Over the past year, Apple has made it clear that gaming is a priority, and that they’re working hard to have games developed for the device.

 

The two big issues that still present for competition are
1) price point; and
2) software development.

 

On Amazon, the 16GB iPod Touch still runs at $285, whereas the DS Lite goes for $129 and the PSP 3000 goes for $169. (Though the 8GB is closer at $239, for someone to be a heavy music and game user, they’ll likely go for at least the 16GB model.) That makes the price difference over $100 for the PSP and over $150 for the DS Lite. The price point will remain a looming factor for those looking for a simple gaming device. Especially considering both devices are adding, or have added audio playback. Besides, you can always use the DS to make a homebrew iPod.

 

Since the price point of the iPod Touch or iPhone (which is considerably more expensive) are unlikely to truly compete with the DS or PSP, the next most important thing for them to work on is software development. Currently the vast majority of games available for the iPhone are more casual/puzzler-type titles. (read: Shovelware) One big problem is that it’s very difficult to maintain quality control in the App Store. However, when game systems like the DS and PSP have much more in-depth titles for the more “core” audience, it’s certainly hard for the iPhone to compete on that level. As Apple decides what its audience is, and what it wants its audience to be, I believe that getting core games developed for sale at the App store will be crucial for Apple to break into this market. They’ve already had a couple more complex titles released (like X Plane), but there is still great room for growth. Additionally, there are a couple emulators available for the iPhone, but when developers like SEGA, Bungie or Rockstar start putting out games for the iPhone, things will get really interesting. In fact, that would be a great way for Midway to turn their business around. Make a Mortal Kombat port to the iPhone for $10.

 

Also, casual gaming doesn’t have to mean bad gaming. If games like Audiosurf come to the iPod Touch, it’ll give real gamers a real reason to play. Right now my iPod Touch is an MP3 player that happens to also play some games. Why can’t it be the other way around? The iPhone/iPod Touch is now at 30 million units sold and counting. It’s time for developers to start taking advantage.